Key Competitive Attractions
Zurich is Switzerland’s largest city, one of Europe’s most important financial centres and, along with Geneva, the most important gateway to Switzerland.
Key attractions:
- Strong international networks and a large number of international companies based in the region.
- The finance sector generates around a third of the wealth and a quarter of the jobs in Zurich.
- Varied economic base.
- Biotechnology and life sciences are enriching the medical technology sector.
- Healthy balance of traditional and high-tech industries: automotive, aerospace and creative industries are rapidly expanding.
- Wide variety of cultural activities and educational institutions.
- 1.9 million inhabitants live and work within the Greater Zurich area.
- High standard of life, work and accommodation.
- Frequently at the top of international rankings of cities for quality of life.






