Key Competitive Attractions
The region of Murcia is situated in the southeast of Spain, between the regions of Andalusia and Valencia, on the Mediterranean coast. The region has a population of 1.4 million, 1/3 of whom live in the capital, Murcia City.
The Murcia region is a significant producer of fruit, vegetables, and flowers for much of Europe, and a number of renowned wineries have developed around the towns of Bullas, Jumilla, and Yecla. The region's economy is also marked by olive oil production, near Moratalla, and its highly developed tourism industry.
The region is home to Europe's largest natural saltwater lake, Mar Menor, and is famous for its ancient architecture and rich history, which remains unspoilt, contributing heavily to its tourism industry and high quality of life.
The region benefits from excellent transport networks, with the following ports easily accessed by road:
- San Javier Murcia Airport - 40 minutes from city centre
- El Altet–Alicante Airport - 50 minutes
- Cartagena Seaport - 40 minutes






